The YFret Mission
Our mission is to simplify data driven marketing. Our “marketing assistant for e-commerce” suggests the best campaigns for the marketer by digging into deep product intelligence and user insights and easily translating them to campaigns on multiple channels.
You can reach your users with the most relevant content on your website, social media and on their preferred 1-1 channels like browser notifications, email, text messages and so on. Working very closely with marketers, we know that the need of the hour is deep insights on their fingertips, easily translated to campaigns, so they can focus on creative aspects and add their magic, rather than spend time on tedious data extraction.
We maybe the first marketing automation platform in the world to offer just the right mix of automation and control to the marketer.
- Pre-built 1-1 personalized campaigns based on the user life cycle, at every stage of the funnel. We differentiate with built-in product recommendations to showcase the right products to these users, and rather than just reminders and discounts.
- Real time user segments based on user profiles, browsing behavior and response to campaigns
- Real time product segments based on overall performance, or cataloged properties, or actions by users
- The ability to create any custom segment of users or products or content using a combination of filters or handpicking.
So whether you are a large Enterprise with multiple teams working on different channels, and need a flexible but simple product built for high volumes of data, or a small – mid size business with a tiny marketing team, looking for ready-made solutions, we have the right model for you. We believe that big data should be available to all, to put to use easily.
In short, YFret enables you to create coordinated campaigns based on insights, in very little time, automated as much as you need.
Our agile and innovative technology team is passionate about solving difficult problems. We continuously stay on the top of new marketing trends and technologies to come up with new ways to engage your customers. We are backed by experts in the marketing world.